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    • Information Day 2025
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      • Our Undergraduate Degrees
      • HKU (Bachelor of Economics and Finance)-PKU “Future Leaders” Dual Bachelor’s Degree in Economics, Finance and Management
      • HKU (Bachelor of Business Administration)-Sciences Po Dual Degree
      • HKU (Bachelor of Business Administration)-UBC Dual Bachelor’s Degree in Business Administration and Commerce
    • Application & Admissions Information
      • JUPAS Applicants
      • International / Non-JUPAS Applicants
      • University Collaborative Dual Degrees
    • Brochure and Videos
    • Entrance Scholarships
    • Application for Internal Transfer
    • Frequently Asked Questions
      • JUPAS Applicants
      • Non-JUPAS Applicants
      • Other Aspects
    • Online Request for Admission Talk/School Visit
    • Connect with Student Ambassadors
    • Animated Stickers
  • Programmes & Courses
    • Faculty Learning Goals
    • Degree Programmes
      • BGLIS
      • BBA
        • Major in Entrepreneurship, Design and Innovation
        • Major in Finance
        • Major in Human Resource Management
        • Major in Information Systems and Analytics
        • Major in Marketing
        • (Second) Major / Minor in Artificial Intelligence in Business
      • BBA (Acc&Fin)
      • BBA (ADA)
      • BBA (BA)
      • BBA (IBGM)
      • BBA (IS)
      • BBA (Law) & LLB
      • BEcon
      • BEcon&Fin
      • BFin (AMPB)
      • BSc (MAT)
      • BSc (QFin)
      • (Second) Major / Minor in Artificial Intelligence in Business
    • Major and Minor Options
    • Courses
    • Featured Courses and Course Timetable
    • Enrolment Statistics
  • Student Enrichment
    • Overseas Learning Experience
      • Exchange Partners
      • Incoming Exchange
      • Outgoing Exchange
      • Others
    • Chinese Mainland Learning Experience
      • HKUBS x ACCA Greater Bay Area Study Tour 2024-25
      • Creativity, Innovation & Entrepreneurship in China Programme
    • Corporate Partnership Programmes
      • HKU-Accenture Business Consulting Programme
      • Connectivity in Finance
      • Connectivity in AI
    • Competitions
      • Upcoming Competitions
      • Students Achievements
    • Mentorship Programme
      • Application for Mentors
        • Mentors
      • Previous Mentors
        • Mentors 2025-26
        • Mentors 2024-25
        • Mentors 2023-24
        • Mentors 2022-23
        • Mentors 2021-22
        • Mentors 2020-21
      • Contact
    • Experiential Learning
      • BUSI1806 International Entrepreneurial and Innovation Experience
      • BUSI1807 Business Consulting Practicum
        • About BCP
        • Benefits to Students
        • Feedback from BCP Past Participants
        • Media Story
      • BUSI2812 Impact Lab
      • BUSI2816 Transformative Business Immersion in Developing Countries
      • IIMT2628 Innovation and Entrepreneurship Internship
      • MGMT2787 Business Case Analysis and Presentation
      • Field Trip in Seoul, South Korea for Undergraduates
    • Beta Gamma Sigma HKU Chapter
    • Students Societies
      • Business and Economics Association
      • Business Association
      • Economics and Finance Society
      • Information Analytics Association
    • Student-run Organizations
      • HKU International Case Society
        • HKU-Nestlé Hong Kong Joint University Case Competition 2026
      • International Student Society
    • Students Sharing
  • Support & Development
    • University Regulations and Policies
      • General Regulations
      • Regulations for First Degree Curricula
      • Code of Academic Conduct
      • What is Plagiarism?
    • Orientation for Freshmen
    • First Year Experience & Academic Advising
      • UG Academic Advising
      • Student Academic Advising Programme
      • Student Academic Advisers
    • Prizes & Scholarships
      • Prizes and Scholarships
      • HKU Business School - Future Leader Scholarship Program
      • FBE Student Contribution and Innovation Award
      • List of Awardees
    • Career Development
      • Career Development
      • Other Career Resources
    • Research Opportunities
      • Undergraduate Research Fellowship Programme (URFP)
      • Virtual Research Learning Center (VRLC)
    • CEDARS Special Educational Needs (SEN) Support
    • Student Wellness Resources
      • Wellness @ HKU Platform
      • CEDARS Mental Health eWorkbook Series: Caring Universities
    • Useful Info
      • Academic Calendar
      • Downloadable Forms
      • Classes and Examination Arrangements during Typhoons and Rainstorms
      • MTR Student Travel Scheme
  • Intranet
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student-sharing/new-century-elite-development-programme-2023-2nd-runner-up

New Century Elite Development Programme 2023 (2nd Runner Up)

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  4. New Century Elite Development Programme 2023 (2nd Runner Up)

Case Competitions

New Century Elite Development Programme 2023 (2nd Runner Up)

Li Chun Huen Edward, a BBA(Law)&LLB student won the 2nd Runner Up in the New Century Elite Development Programme 2023.

 

The New Century Elite Development Programme 2023 hosted by the Kowloon Chamber of Commerce. The competition aimed to empower and connect future business leaders and facilitate networking opportunities for students in mainland China, Taiwan, Hong Kong, and Macau. The final competition brought together students from prestigious institutions such as Cambridge, Imperial College London, CUHK GBUS, HKUST, and HKU.

 

This year, the competition topic is: The global expansion strategy and plan for Cosway from 2023 to 2033 – how to leverage social digitalization on the modernization of business expansion and networking.

 

The competition consisted of two rounds, where teams presented their ideas to a panel of judges, including the CEO of Cosway, and answered their questions. From the preliminary round, the top 10 teams were selected and then reconfigured through a lucky draw, resulting in the original HKU team being disbanded and reassigned to new teams with other participants for the final competition held in Malaysia.

 

 

Student's Sharing:

 

“The New Century Elite Development Programme 2023 was incredibly eye-opening. I had the pleasure of working with stellar teammates and knowledgeable industry mentors, both of which contributed to our eventual success. I appreciated the rare opportunity to interact with the CEO of Cosway Malaysia and delve into the company’s vision prior to the competition. It was a truly unique learning experience, unlike any other competition I’ve been in.”


LI Chun Huen Edward

 

Learn more about the competition: https://www.kccedp.com/about-programme-%E9%97%9C%E6%96%BC%E8%A8%88%E5%8A%83

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