Skip to main content

Business acumen, leadership skills, team work, creativity, oral communication skills, self-confidence, and written communication skills. How would you rate yourself across these categories?

 

To develop all these skills, as well as help prepare students to excel in both local and international case competitions, HKU Business School is offering a 6-credit course in the spring semester 2023/2024 - MGMT2787 Business Case Analysis and Presentation. Top students might be given an opportunity to represent HKU in an international case competition! 

 

Students will work in rotating groups and have to prepare and present multiple cases to senior executives.  In previous years, senior executives from: ANT, AB InBev, Li & Fung, Tata Consultancy Services, McKinsey, BCG, Deloitte Consulting, Rabobank, Redress, HSBC, Hysan Development, K11 and more gave feedback to students on their presentations! Students will also have ample opportunity to communicate with these executives and ask for practical advice!

 

There are a limited number of places for the course. To be considered for admittance, please kindly fill in the survey here on or before November 29, 2023 (Wednesday).

 

Course Name

Business Case Analysis and Presentation

Course Code

MGMT2787

Course outline: HERE

Teaching Schedule

Spring 2024

Tuesday 15:30 – 16:20

Friday 15:30 – 17:20

Classroom

KKL 301

Grading

Group Presentations

Individual Case Reports

Participation and attendance

40%

40%

20%

This is what some of the previous participants had to say about the course in the anonymous SFTL questionnaire:

 

  • The teacher is very supportive in helping us learn and encourages us to ask questions, he also gives us very detailed feedback (both verbally and written) which is very helpful and facilitates learning (so I was very shy but now I can communicate my ideas more effectively)
  • The course helps us think critically, provides a lot of knowledge on case competitions and even provides us more opportunities beyond the classroom. I loved writing the reports and solving the cases! It’s amazing
  • There are many cases for us to have hands on practice and the instructor will invite case related industry guests to give feedback, which helps us a lot in developing business senses
  • An absolute brilliant and recommended course. The course is immensely useful for any student in that the training is applicable for all other courses. The best thing about this course would be the guest speakers/judges every week – their insights and unique perspectives on a range of topics were inspiring and useful. The content of the course was equally brilliant – the frameworks taught are relevant to any business course; the techniques on designing better PPT slides e.g. action titles, and how to, deliver better presentations are certainly beneficial; and the individual reports and group presentations provided a great opportunity to practice case cracking and apply the techniques we learnt in class. The strong group feature in this course allowed us to work with a diverse group of classmates, which facilitated greater creative thinking and new ideas.
  • Each presentation and report has enabled me to develop a better understanding of what the professor expects. The guest speakers are insightful and give us very practical advice and comments. Students have the opportunity to work in different groups, which is challenging but exciting at the same time. All the above are things I have never experienced before.

***

 

mgmt2878_stuphoto
12
34

***

1

 

For any further enquiry about the MGMT 2787, please don’t hesitate to contact the instructor Mr. Jeroen VAN DEN BERG at jeroen@hku.hk.