L'Oréal Brandstorm 2017
FBE UG penultimate-year students are cordially invited to participate in L'OREAL Brandstorm 2017 as organized by L’Oréal Hong Kong.
L’Oréal organizes this signature international competition, L’Oréal Brandstorm, among university students worldwide every year. Last year, with a case study involving La Roche-Posay, an active cosmetics division brand, the competition hit a record registration number. With more than 360 campuses on board, L’Oréal plans on reaching new heights with the 2017 edition.
This year, L’Oréal Brandstorm is partnering with L'Oréal Paris Men Expert to challenge students to propose a solution to Disrupt Men’s Grooming With Life-Changing Innovation. L’Oréal is putting in place a more interactive and strategic game play which offers further diversification to source the most innovative ideas and best talents. Students will have the opportunity to gain regional exposure with a newly implemented REGIONAL SELECTION stage.
Interested students please register by the deadline of 29th January 2017, 6:00pm, at www.brandstorm.loreal.com.
For further information regarding the competition, please refer to the Presentation and Competition Leaflet, or take a look at Brandstorm 2017 Trailer at https://vimeo.com/192001228.
