Case Competitions
HKU-Accenture Business Consulting Programme 2024-25 – Case Competition (Champion, Best Presenter)
We are pleased to celebrate the successful conclusion of the HKU-Accenture Business Consulting Programme 2024-25 on March 29, 2025. Now in its seventh year, the Programme continues to empower students with industry knowledge, hands-on exposure, and essential skills for the business consulting field, bridging university education with real-world applications.
From hundreds of applicants, 30 students from HKU Business School were selected and divided into 6 teams to participate in four lectures curated by Accenture Managing Directors. These lectures covered range of topics such as introduction to consulting industry, design thinking, storyboarding, executive presentation, and emerging trends like next-generation technology and AI. Between sessions, Accenture Managers also provided tailored coaching to help students to consolidate the knowledge and skills they acquired and apply to a real-world business case.
This year’s programme concluded with a case competition featuring the real-life business case from our case partner, Hong Kong Technology Venture Company Limited (HKTV). Through this collaboration, students gained firsthand insight into the operation of HKTVmall Wet Market Express, applied the skills honed under the guidance of seasoned Accenture executives, and pitched innovative solutions directly to top management from HKTV. This hands-on experience is invaluable not only in developing concrete consulting skills but also cultivated soft and transferable skills that will give them competitive edge in their future careers.
Miss Karis Kim, a year 4 BEcon&Fin student from the Champion Team, reflected, “The highlight of the programme was tackling the real-life business case for HKTV Wet Market Express. This project challenged us to balance innovation with feasibility, budget constraints, Hong Kong’s unique context, and the fast-evolving e-commerce landscape. The opportunity to engage with industry leaders from HKTV and Accenture’s Managing Directors was invaluable. This programme has been a transformative journey, I am grateful for the lessons and memories it has given me.”
Mr. Maverick Leung, a year 3 BBA(Law)&LLB student from the Champion Team, added, “The Programme immersed me in an authentic consulting experience, working with a real client – HKTV, visiting their distribution centres, conducting market questionnaires, and presenting the final deliverables, all within the eight-week programme. It’s truly one of the best programmes to join for anyone considering a consulting career!”
Miss Joey Cheung, Best Presenter and a year 2 BBA(IBGM) student, extended her appreciation to the Accenture coach, “A heartfelt thank you to our coach from Accenture for guiding us through the process. Her practical suggestions for our case, combined with her thoughtful insights into the consulting industry, provided me with a deep understanding of real-world business dynamics. This programme has been an inspiring milestone in my learning journey!”
The long-standing partnership between the HKU Business School and Accenture exemplifies the cornerstone of education – integrating classroom learning with insights from industry professionals. We are deeply grateful to Accenture for their unwavering commitment to nurturing business talents and future leaders. We look forward to continuing this partnership and exploring new collaborations in the years to come. Congratulations to all the participants of the HKU-Accenture Business Consulting Programme 2024-25!
Champion Team: Accending Ventures
Miss Kim Sum Yuet Karis, BEcon&Fin, Year 4
Mr. Leung Ho Lun, BBA(Law)&LLB, Year 3
Mr. Wong Yuk Chun, BFin(AMPB), Year 2
Mr. Tang King Chong Jonathan, BBA(IBGM), Year 2
Miss Zhou Yukun, BBA, Year 2
Best Presenter:
Miss Cheung Lok Ching, BBA(IBGM), Year 2
Case Presentation by the Champion Team
Mr. Robert Hah, Accenture Managing Director (4th from right) and Mr. Ricky Wong, HKTV Vice Chairman and Group CEO (3rd from right) with the Champion Team – Accending Ventures and Ms. Larissa Ho, Accenture Coach
Mr. Robert Hah (right) and Mr. Ricky Wong (left) with Miss Joey Cheung, Best Presenter of the Case Competition (middle)
Prof. Derek Chan from HKU Business School (middle) presented appreciation trophies to representatives of the two partners – Mr. Robert Hah from Accenture (left) and Mr. Ricky Wong from HKTV (right).
The Judging Panel of the Case Competition: Mr. Robert Hah (3rd from right), Mr. Luca Fong (1st from left) and Mr. Yatin Ahuja (3rd from left) from Accenture, and Mr. Ricky Wong (middle) and Ms. Vivian Cheung (2nd from left) from HKTV, alongside with Prof. Derek Chan (4th from right) and Prof. Winnie Leung (4th from left) from HKU Business School, the Champion Team, and the Best Presenter.
Networking during the lunch celebration
Everyone gave a “thumbs-up” during the Lunch Celebration
Debriefing Session with Accenture Coaches after the Closing Ceremony