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Case Competitions

HKGCC Business Case Competition 2020 (2nd Runner-up – NWS)

HKGCC_2nd Runner Up_NWS


Students from HKU Business School won three awards in the HKGCC Business Case Competition including Champion – Great Eagle Group, Champion – NEC and 2nd Runner-up – NWS.


HKGCC Business Case Competition was launched in 2019 to promote the exchange of ideas between university students and businesses as well as encourages students to develop innovative and creative solutions for real-life business cases. Themed “Building better, brighter businesses”, the competition invited tertiary students and recent graduates to provide ideas and solutions to crack the business cases formulated by one of the five sponsors, including Citibank, Great Eagle Group, NEC, NWS and Sino Group.


Top 5 teams from each sponsor’s track were selected to proceed to the Semi-Final (Mentoring Phase) where mentors from each sponsor’s track provided guidance to the Semi-final Teams to refine their respective submissions. Top 3 teams from each sponsor’s track were selected to participate in the Final round and pitch their business ideas to the panel judges on January 22, 2021.


Morphy: 2nd Runner-up – NWS


Team members:

CHAN Sum Yu, BBA(Acc&Fin)

CHUI Tinbo, BBA(Acc&Fin)

LAU Chung Yan, BBA(Acc&Fin)

SHUM Denise, BBA(Acc&Fin)


(This team comprises 1 other team member from Department of Information Systems, City University of Hong Kong.)


Student's Sharing:

"This priceless experience had inspired us from comprehensive perspectives. During the preparation stage, we enriched ourselves with an exploration of this novel industry, ranging from its current challenges to future opportunities. Meanwhile, by listening to other teams’ presentations and judges’ comments, we had a taste of the real business world by the practical consideration such as revenue forecast as well as integration of profitability and sustainability. We were honoured to be offered this chance to nourish our technical knowledge and soft skills, unleashing our potential beyond the classroom."


Learn more about the competition